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Abu Dhabi Modest Fashion Week 2025: Global Elegance Meets Cultural Identity at St. Regis Saadiyat Island Resort

  • Writer: Taylor Lynn
    Taylor Lynn
  • May 4
  • 4 min read

ADMFW25 Global Elegance Meets Cultural Identity at St. Regis Saadiyat Island Resort
By: Taylor Lynn| Global Elegance Meets Cultural Identity at ADMFW25 | Image: Rooful Ali/ADMFW25

Three Days of Global Glamour, Cultural Fusion, and Empowerment at Saadiyat Island for ADMFW25

 

Abu Dhabi Modest Fashion Week 2025 (ADMFW25) delivered a three-day celebration of creativity, culture, and global style at the St. Regis Saadiyat Island Resort. Each day brought its own unique highlights, showcasing the diversity and innovation of the modest fashion movement.


Day 1: A Global Tapestry of Culture and Craftsmanship

The opening day set a vibrant tone, blending tradition with modernity and welcoming guests to the heart of Saadiyat Island, Abu Dhabi-a destination renowned for its cultural and natural beauty. The event began with a grand welcome, complete with a shimmering media wall and the ethereal sounds of a harpist, symbolizing elegance and the spirit of modest fashion.


Runway Highlights:

  • Bespoke Atelier (UAE) opened with glamorous evening gowns in bold colors and intricate beadwork, merging elegance with modern luxury.

  • Haba (Qatar) showcased a fresh take on modest luxury, blending soft femininity with bold, contemporary aesthetics.

  • Antonella Bravi (Italy) brought lively European flair with sustainable, colorful designs and playful fringe.

  • Afrik Abaya (Nigeria) reimagined the abaya with African textiles, floral prints, and vibrant embroidery, celebrating tradition with a contemporary twist.

  • Tuğ Fashion (Turkey) impressed with sophisticated black-and-white pieces, delicate silver details, and timeless silhouettes.

  • Miha (Turkey) charmed with pastel, floral, and ruffled designs, evoking a dreamy, feminine elegance.

  • Salam Design (Palestine) presented exquisite bridal and eveningwear, fusing tradition with modern sophistication.

  • Turana Atash London (UK) redefined luxury swim and resort wear with bold colors and sustainable fabrics.

  • Arta Kallaba (USA) stood out with bold, color-blocked knitwear, celebrating individuality.

  • Soleil (UAE), Les Atelier (Netherlands), Ayana Active (USA), North Arabia Couture (Nigeria), and Marina Swimwear (Turkey) further enriched the day with collections that spanned Khaleeji heritage, timeless European elegance, inclusive activewear, and innovative swimwear featuring Halima Aden.

 


Abu Dhabi Modest Fashion Week 2025 |  Image: Rooful Ali/ADMFW25

Atmosphere & Experience Abu Dhabi Modest Fashion Week 2025:

The day was filled with panel discussions, networking, and a palpable sense of community. Influencers, designers, and media from around the world mingled, reinforcing Abu Dhabi’s role as a global hub for art, culture, and fashion.


 Image: Rooful Ali/ADMFW25


Day 2: International Innovation and New Perspectives

Day two continued the momentum, spotlighting designers who pushed the boundaries of modest fashion with innovative materials, bold silhouettes, and cross-cultural inspiration.


Runway Highlights:

  • Niqozza (Turkey) opened with a collection that blended timeless elegance and modern innovation, showcasing luxurious fabrics and meticulous tailoring.

  • The day featured a diverse array of designers from across the globe, each presenting unique interpretations of modest fashion including Lanuuk, Emirati couture designer Cabochon, Humble Power, Amina The Brand, A List & More, Ghada Shop, Terzi Dükkanı, Arlina Ayou, Ashaalia, Imannoor, Lila Cosmetics, Armaf (fragrance partner of ADMFW25),



Key Moments:

  • The day emphasized the future of modest fashion, with designers exploring new forms, sustainable practices, and the intersection of heritage and contemporary style.

  • The show was graced by Somalian modest fashion icon, Rawdah Mohamed, who walked the runway in stunning designs from her capsule collection with Imannoor, a line beautifully blending Somali and Turkish heritage.

  • Attendees engaged in insightful discussions about empowerment, entrepreneurship, and the global growth of the modest fashion industry.


Day 3: Culmination and Celebration

The final day of ADMFW25 brought the event to a triumphant close, with the St. Regis Saadiyat Island Resort once again providing a luxurious and inspiring setting.


Runway & Event Highlights:

  • The last day featured a grand finale of runway shows, with designers unveiling their most anticipated collections.

  • The event celebrated the achievements of the modest fashion community, recognizing standout designers, influencers, and industry leaders.

Networking sessions and closing panels fostered connections and set the stage for future collaborations within the global modest fashion movement.“Abu Dhabi Modest Fashion Week is more than just fashion—it’s about identity, inclusivity, and creativity. We aim to amplify modest fashion worldwide while empowering women to express their style with confidence,” said Ozlem Sahin Ertas, CEO of Global Modest Fashion Weeks by Think Fashion.


Abu Dhabi Modest Fashion Week 2025
Ozlem Sahin Ertas| Image: Rooful Ali


Atmosphere: As the event concluded, the sense of accomplishment and unity was palpable. Abu Dhabi Modest Fashion Week 2025 not only showcased the best in modest fashion but also strengthened the city’s status as a beacon for cultural exchange, creativity, and empowerment.

Abu Dhabi Modest Fashion Week 2025
St. Regis Saadiyat Island Resort| Image: Rooful Ali

 

Each day of ADMFW25 offered a unique blend of artistry, innovation, and community. From the opening’s global tapestry of design to the final day’s celebration of achievement, the event highlighted Abu Dhabi’s pivotal role in shaping the future of modest fashion worldwide.

 

About Miral Destinations:

Miral Destinations, a subsidiary of Miral, is the trusted one-stop destination partner that inspires and connects people through the power of shared experiences, delivering countless memorable moments and joy to guests across leisure, entertainment, and tourism attractions and landmarks throughout Abu Dhabi and beyond.


About Saadiyat Island Abu Dhabi: 

Saadiyat Island Abu Dhabi is a melting pot of inspiring, transformative and enriching experiences offering something unique for everyone – from culture and fine dining to luxury hotels, stunning natural beaches, and roaming wildlife. Spanning 27 square kilometers, the natural island is home to premium hotels and resorts and offers world-class arts, cultural, educational, wellness, golf, lifestyle, retail, and F&B experiences. Saadiyat Island is Abu Dhabi’s culture hub, home to the world’s most famous attractions. For more information, please visit https://saadiyatisland.ae/


About Modest Fashion Weeks by Think Fashion:

Global Modest Fashion Weeks event series is the pioneer of the famous “modest fashion week” concept and the leading global platform dedicated to showcasing the creativity, diversity, and innovation of modest fashion. Launched in 2016 in Istanbul, the series has since organized 9 editions in major fashion capitals including London, Dubai, Amsterdam, Jakarta, Istanbul, Riyadh, and is now headed to Abu Dhabi for its 10th edition.

Since its inception, MFW has revolutionized the modest fashion industry, offering a unique stage for designers, buyers, influencers, press, and modest fashion enthusiasts from around the world to showcase their talents and connect with an international audience.

For more information, please visit www.modestfashionweeks.co.


About Think Fashion:

Alongside being the founder and the pioneer of the Modest Fashion Weeks concept, Think Fashion is a group company with years of experience in modest fashion offering B2B solutions in textile sourcing and production, creative direction, and trade business. Think Fashion sub-companies play a key role in defining the needs of the industry and providing solutions. For more information, please visit www.thinkfashion.co.



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